Should you lie in your marketing?

first_img 2SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr Recently customer service expert Shep Hyken posted a blog sharing his experience about “lies” at a restaurant. “A lie will come back to you in only negative ways. Being labeled a liar is not what you want to be known for. You won’t find people saying he or she is a good person and a wonderful liar” Hyken says in his blog. All true. He also share’s six reasons you shouldn’t lie to your customers:It’s embarrassing.You lose credibility and trust with the customer.It can give you a bad reputation as an individual.It can reflect poorly on your company’s reputation.Unless you own the company, it could cost you your job.And finally, the customer may leave and never come back. continue reading »last_img read more

Sasol on global sustainability index

first_imgSasol chief executive Pat Davies said it was a great achievement for the company, which had previously only managed to get up to the top 15% in the oil and gas sector last year. Examples include criteria on corporate governance, knowledge management, environmental performance and human rights policies. In total, the comprehensive assessment comprises around 50 different criteria in each industry. Public acknowledgement Comprehensive assessmentLaunched in 1999, the Dow Jones Sustainability Indexes are the first global indexes tracking the financial performance of the leading sustainability-driven companies worldwide. “We are motivated by the positive impact that this inclusive approach to business can have on all our stakeholders.” Inclusion on the index is a goal of leading corporations internationally, as it results in public acknowledgement of being an industry leader in economic, environmental and social areas. In addition, the index is closely watched by market participants around the world. “We have seen a clear shift in the debate around sustainability issues and their important role for long-term corporate performance,” said Dow Jones Indexes executive director and editor John Prestbo. Would you like to use this article in your publication or on your website? See: Using SAinfo materialcenter_img 26 September 2008 Sasol has been listed on the Dow Jones Sustainability World Index, which places the South African petrochemical company among the leading 10% of the 2 500 largest global companies in terms of corporate sustainability and long-term business success. SAinfo reporter “Our renewed focus on people, exceptional performance, long-term sustainable growth and safety has been rewarded,” he said in a statement this week. “Several large institutional asset owners have moved into sustainability mandates, influential investment consultants have built up teams to support their clients in this field, and a growing number of market participants are integrating long-term economic, environmental and social factors into their analysis.” Companies are assessed with regard to general as well as industry-specific sustainability criteria based on sustainability trends. The criteria cover economic, environmental and social issues with a clear focus on long-term shareholder value creation.last_img read more

Vuka Scuta races into Africa

first_imgThe stylish Vuka XT150, a nippyperformer with a powerful engine that isideal for freeway cruising.(Image: Vuka Scuta) The Vuka RT 125 is to be launched inAugust 2009. (Image: Vuka Scuta)Janine ErasmusNot content with revolutionising the way South Africans commute, local developer Vuka Scuta is now branching out into other African countries. The company has started marketing its motor scooters in Mozambique, Angola, Zimbabwe and the Democratic Republic of Congo (DRC).Launched in 2006, the  Vuka (an isiXhosa word, meaning “wake up” or “get moving”) two-wheelers have become increasingly popular, especially in light of the unpredictable cost of fuel, high interest rates, and often unbearable congestion of South Africa’s urban roads.The stylish motorcycles and scooters are manufactured in China but assembled in South Africa and have been developed for South African and African conditions. Features include improved rubber components, stronger shock absorbers, and more durable instrument panels for the African sun.Vuka evaluated more than 30 Chinese motorcycles and scooter models before deciding on the right models for the African climate and road conditions.The company has recently spent considerable time developing a motorcycle specifically designed for African road conditions – the Vuka RT 125, which will be launched in August 2009.Vukas arrive in a semi-knocked-down state in crates from China, and after years of perfecting the process, assembly staff can put a vehicle together in less than an hour.All vehicles are extensively tested before moving on to the retailer, and the mostly manual assembly and testing processes have enabled Vuka to create a number of new jobs.Ideal marketThe first outlet to sell Vuka scooters beyond South African borders opened in Maputo in June 2009. The company has already received and several bulk orders for motorcycles and scooters from Angola, Zimbabwe and the DRC.Vuka seeks to follow the example set by a number of South African retailers and manufacturers, who have moved out across the continent. Mobile provider MTN, brewing giant SABMiller, fast food chains Nando’s and Steers, and retailers Woolworths, PEP Stores and Shoprite Checkers, among others, have all set up shop in other African countries.Vuka Africa MD Tinus Lamprecht said in a statement that the company foresees a large and potentially lucrative market in the African continent, since it offers a viable transport solution to people looking for ways to ease the effects of the current global economic downturn.“We felt that it is essential to develop and establish potential new markets to enable Vuka to continue its growth and to broaden our brand footprint,” said Lamprecht. “Although each African country presents its own challenges and requirements, we feel confident that we have the necessary experience and products to tackle these markets successfully.”Mozambique is the ideal market in which to launch an African operation, he added, because fuel in that country is expensive, roads are becoming increasingly congested as the economy gathers momentum, and many people in rural areas travel long distances to get to work in the cities.Initially the cost-effective vehicles will be sold to government departments, NGOs and the agricultural industry. A second Vuka outlet is due to open before the end of July in Inhambane, located 470km northeast of Maputo in southern Mozambique.Taking over the continentVuka has plans to begin operations in the east African country of Kenya, as well as Angola and other West African countries.In the Southern African region, Botswana, Swaziland, Lesotho and Zimbabwe may soon see the colourful Vukas zipping around their streets, as the company is following up a number of enquiries.  Vuka recently participated in the South African International Trade Exhibition and attracted enquiries from Zambia, Tanzania, Cameroon, Botswana, Ethiopia, Malawi, Zimbabwe, Burkina Faso and the DRC.As in the case of South Africa, Vukas will be adapted for the specific market, fuel and road conditions found in other African countries.The company will also follow the trend it has set in its South African operation by establishing assembly plants in various other regions. It will train technicians in these countries to the levels required to ensure that Vuka customers continue to receive Vuka’s excellent after sales service.Changing the lives of commutersCape Town-based Vuka Scuta captured a 20% market share in its first two years of business. Vuka states that its goal is to “revolutionise personal mobility” and change the lives of hard-pressed South African commuters by selling top quality scooters at the lowest possible prices.The company is wholly owned by the Luna Group, a 23-year-old diversified business founded by entrepreneur Barney Esterhuyzen and his family trust; as well as Titan Nominees, part of the Titan group run by retail masterminds Dr Christo Wiese and Renier van Rooyen Jnr. A small stake is held by Vuka’s Hong Kong agent.Scooters are sold all around South Africa through a network of 32 outlets and dedicated dealers. In mid-2008 the company claimed to be selling one scooter every 26 seconds during normal business hours. All retail outlets are backed up by trained and accredited service centres that carry a wide range of spare parts and can competently attend to any problem.Vuka’s cheapest model is the economical and fuel-efficient EL90, which sells for US$696 (R5 499). The flagship RM 200 sells for $1 643 (R12 999). There are four motorcycle models in the range, two scooter models, and a semi-offroader.Vuka scooters have been developed and tested to ensure a comfortable ride and excellent stability. Quality checks at licensed manufacturing plants overseas are followed by equally stringent tests at the local assembly facilities. Each vehicle offers storage areas and quirky but useful features such as a red light that blinks to alert the driver of an incoming mobile call.Do you have queries or comments about this article? Contact Janine Erasmus at [email protected] articlesSA one of Africa’s innovatorsSouth African inventionsUseful linksVuka ScutaLuna GroupIOL Motoringlast_img read more

Brand South Africa calls on patriots to support an authentic South African story #Matwetwe

first_imgBrand South Africa’s mission is to encourage citizens to find opportunities that promote Nation Brand pride and patriotism. The importance of a patriotic society results in a strengthened Nation Brand image and competitiveness.This is why South African multi award-winning record producer DJ Black Coffee in partnership with stand-up comedian, actor and writer Kagiso Lediga are bringing to the cinemas, their highly anticipated film MATWETWE (WIZARD) from Friday, 25th January 2019.MATWETWE is a coming of age adventure following Lefa (Sibusiso Khwinana) and Papi (Tebatso Mashishi), best friends and recent high school graduates, as they hustle through their young lives. Over the course of an action-packed New Years Eve in the iconic township of Atteridgeville, the boys try to score a huge deal, dodge a kingpin gangster and his violent minions, get the girl and ultimately save their lives in this hilarious escapade.The South African film industry has had a positive  impact on the economy, as confirmed by The National Film and Video Foundation (NFVF) in its Economic Impact Assessment study. The film industry had a R5.4 billion contribution to the GDP, compared to the R3.5 billion in 2013.Brand South Africa calls on citizens to go out in their numbers to support this local production at the more than 800 cinemas across the country in support of this authentic South African story filled with adventure and comedy. #MatwetweWatch the trailer Matwetwe (Wizard)last_img read more

ZEARO Women Hair Design Styling Clip Band Hairpin Comb Twist Accessories Tools Kits : We love the hair ties or rubber bands

first_imgWe love the hair ties or rubber bandsZEARO Women Hair Design Styling Clip Band Hairpin Comb Twist Accessories Tools KitsMaterial: plastic, sponge, metalFor Punch Hair/curl hair/mat hair/cluster hair/plait hair,making each girl with exciting new hairstylesEasy to make the hair style by using these hair Styling Clip Accessory Suitable for occupation, home furnishing, dinner, ect.This package included 20 different hair styling accessories like the picture show, and we have to give a good price, welcome to order!1.Pull hair back into a high ponytail and secure with elastic at the crown. 2. Place the hair bun donut at the very end of the ponytail and pull strands through the hole in the center. Starting in the front, smooth your hair over the donut, tucking the ends underneath. Try to disperse hair evenly around the donut. 3. Slowly roll the bun maker (along with your hair) down the ponytail until you reach the base. Flip the bottom side of the maker upward from the inside out with both hands. As you rol We love the hair ties or rubber bands. Everything in this bundle was of greater quality than i expected. We love the hair ties or rubber bands, because they aren’t rubber and don’t snap or break. It comes with a variety of different ways to style your hair and it saves me time. I would recommend this product. Loads contained in package with instructions. Everything in this bundle was of greater quality than i expected. We love the hair ties or rubber bands, because they aren’t rubber and don’t snap or break. It comes with a variety of different ways to style your hair and it saves me time. I would recommend this product. last_img read more

ZangZing: A New Photo-Sharing Site That Emphasizes Privacy

first_imgA new photo-sharing startup launches today in private beta, no doubt entering what it an incredibly crowded space. But ZangZing hopes that its approach is unique enough to make it stand out from the rest.That approach differs from many of the other photo-sharing apps on the market in two key ways. First, ZangZing makes it easy to pull together photos from multiple sources, uploaded by multiple people into one single album. Second, ZangZing emphasizes privacy. Using a photo service, in other words, needn’t be a trade-off between privacy and group sharing.“The state of photo sharing on the web feels like it’s stuck in the dark ages,” says CEO and co-founder Joseph Ansanelli. “With ZangZing, we are enabling groups to easily create and share albums together in a way that is much more simple and beautiful.”When you create a ZangZing album, you can invite people to view but also to be contributors. Contributors can add photos via email or from their hard-drive via an uploader. Photos can also be imported from Facebook, Flickr, Instagram, Kodak Gallery, Photobucket, Picasa Web, Shutterfly, and SmugMug. This helps users consolidate their photos into one location, pulled in from multiple, scattered sources. audrey watters Why Tech Companies Need Simpler Terms of Servic… Top Reasons to Go With Managed WordPress Hosting A Web Developer’s New Best Friend is the AI Wai… Related Posts Tags:#Photo Sharing Services#privacy#web Each album has its own privacy and sharing settings. You can opt to make an album widely available, sharing via Facebook or Twitter, or you can add password protection so that only certain people have access.This sort of granular control, along with the ability to consolidate photos in one location, do give ZangZing a lot of appeal. The site also features a simple and well-designed layout that features the photo-browsing experience.But that web-based browsing experience may not dovetail with how more and more people are snapping and sharing photos: we’re doing this via our mobile phones, not via the Web.Nonetheless, the desire for a safe place to share and store photos online persists, and ZangZing thinks it’s nailed both the privacy controls and the importance of having one single album to hold memories. 8 Best WordPress Hosting Solutions on the Marketlast_img read more

West Bengal CM Mamata Banerjee calls defectors ‘greedy and corrupt’

first_imgWest Bengal Chief Minister and the Trinamool Congress (TMC) supremo Mamata Banerjee on Tuesday came down heavily on TMC leaders who joined the BJP post the Lok Sabha elections. She called them “greedy and corrupt” and said the saffron party was “collecting garbage”.The TMC chief also said she would be replacing the “traitors” with “dedicated members” and asked those “undecided about joining the BJP” to leave her Party at the earliest.Ms. Banerjee’s remarks came against the backdrop of three MLAs and a majority of councillors from five municipalities in the State defecting to the BJP from the TMC since the declaration of general election results last month.“We are not bothered about a few corrupt and greedy leaders who are switching to some other Party. They joined the BJP as they were afraid they might face consequences for their activities,” the Chief Minister said. She said her administration is contemplating action against those involved in corruption.“We are throwing out our garbage and the BJP is collecting it. But joining some other Party won’t save anyone from corruption probe,” Ms. Banerjee said at an internal meeting of Party councillors from across the State. The TMC president said she would want to restructure her Party ahead of the 2021 West Bengal Assembly elections, while insisting that those who were in two minds about switching to the BJP should leave immediately.“I would like to urge those traitors who are still undecided on whether to join the BJP or stay in the TMC to leave the Party. We don’t want such leaders and workers,” Ms. Banerjee said.“One person will leave and 500 more will be inducted in his or her place. We want to restructure our Party and replace corrupt and greedy workers with dedicated cadres,” she added.Admitting that her Party’s leadership made a few mistakes while dealing with old-timers and loyalists, the Chief Minister assured that the lapses would be taken care of. Referring to legislator Sunil Singh, who joined the BJP on Monday, Ms. Banerjee said it was a misjudgement on the part of the TMC to have given him a ticket for Noapara Assembly bypoll last year, overlooking the candidature of Manju Basu, wife of slain TMC leader Bikash Basu. She also instructed her Party leaders and workers to increase their outreach activities.Ms. Banerjee warned Party members against infighting as it “affects the implementation of government schemes”.“Work hard and work honestly to reach out to the masses. Don’t fall into the BJP’s trap. People are looking at us. Do remember that councillors play a very important role, they are the face of the Party in their respective wards,” she said.last_img read more

Doordarshan opens a new chapter by transmitting colour coverage of Asian Games

first_imgIt was an acid test. The spectacular opening and the closing ceremony of the Asiad was the crucible, the country’s first Asia-wide telecast, in which the Government’s crash project on colour TV would be tested.If the disastrously amateurish coverage of the Trial Games in September was anything to go by,,It was an acid test. The spectacular opening and the closing ceremony of the Asiad was the crucible, the country’s first Asia-wide telecast, in which the Government’s crash project on colour TV would be tested.If the disastrously amateurish coverage of the Trial Games in September was anything to go by, it meant certain doom, said the critics. Could Doordarshan do it? They did, much to the disbelief of many, and with flying colours.Doordarshan opened a new chapter last month, by transmitting a daily average of eight hours of colour coverage for the duration of the just concluded Asian Games.The technical quality of the transmission – give or take a blurred image or an unsteady camera here and there – was closely matched by the unexpected efficiency of the presentation, with Doordarshan coming of age in colour as announcers and sports commentators handled masses of sports timings, records and tongue-twisting names with a proficiency unheard and unseen in India.Doordarshan’s surprisingly successful showing was only a part of the Asiad media story. At no other time have so many mediamen assembled in India for any event – 4,000 all told, including 2,000 Indian pressmen, radiomen and television people.There were about 350 TV and film crews from all over the world. Thirty countries, members of the Asian Pacific Broadcasting Union and the Arab State Broadcasting Union were receiving direct telecasts of the Games through Intelsat which was being fed for 22 hours every day.Colour transmission of the Games: Splendid achievementThe others were the usual crowd of representatives from news agencies, newspapers, journals and mass of photographers. But the most riveting attention was claimed by Doordarshan, and for once the viewers’ strident chorus of complaints seemed subdued.As millions of viewers all across the country sat glued to their television sets, in some areas there were over a hundred viewers to a set. Behind Doordarshan’s big-time debut was a massive hardware transfusion costing Rs 18 crore. Elements of Doordarshan’s upgrading programme were:advertisement20 new transmitters added to the existing 21, in Patna, Shillong, Bhopal, Bhubaneswar, Imphal, the Andaman Islands to name only a few;four outstation broadcasting (OB) vans to transmit in colour, bringing the total complement to nine, including five existing black-and-white ones;20 electronic news gathering (ENG) units;16 ENG edit machines; and23 one-inch video tape recorders (VTR’S).Besides the hardware, Doordarshan made equally intensive investments in software: 67 commentators were chosen specially for the Asiad and underwent intensive voice training in a crash course.Surajit Sen, veteran newscaster and commentator of All India Radio (AIR) who was controller of sports for Doordarshan during the Games, said: “We had to bring in BBC’s Denis Monger who gave them tremendous guidance.”The commentators performed very well, considering that their training was crammed into six to eight months and that the BBC itself takes nearly five years to train its commentators.Apart from the commentators, 400-odd producers were tutored by two expert television producers and media planners from West Germany: Horst Seifart and Claus Beissner were invited by the Government to whip the Doordarshan production team into shape.Although the results were acceptable, as Beissner said: “By going on crash courses like this one, they will not gain experience. They still have a long way to go before they are anywhere near acceptable standards of producing for the Olympic Games.”The technicians who handled the equipment were also given extensive training, both at home stations and sports centres as well as in studios and sports sites in Germany, England and Malaysia.Limited Goal: Looking back at the frenetic preparations, Doordarshan Director-General Shailendra Shankar mused: “I had no doubt we would rise to the occasion. In spite of initial hurdles, like the strike by our employees, it is a real achievement to have done-this all on our own.”Doordarshan’s limited goal to provide a simple and direct coverage of the Games seemed to have succeeded despite constant complaints of poor colour transmission, painful delays and interruptions, unsteady cameras, wobbly logos, embarrassingly executed animation sequences and amateurish interviews of gold medal winners.Besides feeding the domestic network, Doordarshan also directed transmission abroad, via Intelsat. The satellite was booked by the organisation for the duration of the Games although it was the countries receiving the telecast which were paying – Rs 8,500 for the first 10 minutes and Rs 330 for the subsequent one-minute transmissions.Most countries were taking the day’s highlights, while a few settled for events in which they were participating. Doordarshan also provided dubbing facilities. However, the foreign media had complaints about the way the Games were handled. Said Seifart: “People here have no sense of timing.advertisementThey tell us that they cannot start a particular game on time because they are waiting for some bigwig to come. Do they realise that it costs other countries a lot of money to book a satellite?” Said Tong Chul Choi, a reporter for the Korean Broadcasting Services: “Important events like swimming and athletics were scheduled at the same time. We had to decide last minute what to take and what to leave. Often adequate information was not available regarding events and timings.”But for Doordarshan there were accolades as well, not only from people in the country but also from abroad. Jean Roberts, a correspondent for Arab Times, a Kuwait-based English daily and one of the directors of Kuwait TV commented in the paper: “I have been in TV for over 20 years and I must appreciate what Doordarshan has done for the Asiad. The selection of programmes was well done and daily programmes splendidly produced.” Kuwait received more than one hour of transmission daily over the satellite during the Games.If there were brickbats for the handling of media at Asiad, they came from the print media. In spite of an enormous gearing up which involved the creation of 18 press centres, 2,000 seats in the Nehru Stadium press enclosure, 100 telex connections, 160 local teleprinter and 212 local telephones, the organisers were simply not able to distribute results quickly enough. Said Reuter correspondent Francis Daniel: “The result system was in a mess.It just wasn’t working and for the first few days of the games we received some results the day after the events took place.” At fault was a powerful Rs 3 crore computer used for the first time.An indication of the awesome task was reflected in the results that were computed after the Games finished. Over 1.500 overseas telephone calls were put through from the public telephones provided for the Asiad. About 1.000 telegrams were booked from the stadia and the Village out of which 300 were press telegrams.The Overseas Communication Service had heavy booking, for nearly 200 television and 346 radio programmes and handled over 2,000 overseas telex calls and nearly 1200 radio photo telegrams during the duration of the Games.In retrospect, however, the experience gained by the media facilities unit was invaluable, specially if it eventually turns out to be a dress rehearsal for the Afro-Asian Games next year and, if the Indian Government’s optimism does not prove unfounded, even the Olympics in 1992.last_img read more

Grange: Jamaica gives support to Ghana’s Year of Return

first_img Speaking at the Caribbean launch of the Year of Return in Kingston on Sunday (today), Minister Grange said: The “Year of Return, Ghana 2019” is an initiative of the Government of the Republic of Ghana which is intended to encourage people of African descent to visit Africa. The Minister of Culture, Gender, Entertainment and Sport, the Honourable Olivia Grange, says Jamaica endorses the “Year of Return, Ghana 2019”. Story Highlights The Minister of Culture, Gender, Entertainment and Sport, the Honourable Olivia Grange, says Jamaica endorses the “Year of Return, Ghana 2019”.The “Year of Return, Ghana 2019” is an initiative of the Government of the Republic of Ghana which is intended to encourage people of African descent to visit Africa.Speaking at the Caribbean launch of the Year of Return in Kingston on Sunday (today), Minister Grange said:“Jamaica looks forward to a successful Year of Return and we will work with Ghana towards a successful year. Jamaica observes the International Decade of People of African Descent and so it is all very timely that we work together.“We are connected. Ghana was a major hub for the transatlantic slave trade from the 16th to the 19th centuries, and we are happy that you have opened the door this year for people in the African Diaspora to return.”“And as Jamaicans, we’re proud to see that our Reggae music will form the soundtrack for the Year of Return.”The Minister of Tourism, Arts and Culture of Ghana, Her Excellency Catherine Afeku said it was important to begin the Year of Return programme for the Caribbean in Jamaica.Minister Afeku said:“This is the Maroon country where liberation struggles started even before Independence. So we started here for symbolism. We want to invite you home, but we want to invite you coming back with that sense of strength that you are a descendant that survived.”Minister Afeku said the Year of Return was an opportunity to highlight the strength of African peoples who survived the transatlantic slave trade.According to her, “We have scientists who are the descendants of slaves, we have astronauts who are descendants of slaves. We have the Bob Marleys who are the descendants of slaves. We have the Usain Bolts who are the descendants of slaves. That is a positive story.”The Ghanaian Minister is encouraging Jamaicans to make a pilgrimage to Africa, beginning with her country, even once in their lifetime.“Ghana is opening its arms. Ghana is opening its doors. We want you to come and take a heritage that belongs to you. So it is not a favour, it is yours. We are here to assure you that you can make a home on the continent starting with Ghana,” said Minister Afeku.Minister Grange said consideration is being given for direct flights between Jamaica and Ghana in support of the Year of Return initiative.The year-long celebrations include music and food festivals, summits, investment fora and product exhibitions.last_img read more